Our PEOPLE
We are a dedicated consulting team with backgrounds marketing, sales, advertising, public relations, research, technology and trade policy.
Devna Khanna
Director
A gold medalist from the Banaras Hindu University with an experience of over 15 years in international business, she has been assisting clients establish their presence in the India market. With focus on customer- insights, trends and a deep understanding of the Indian market she helps the clients improve their performance trajectory. She is actively involved in strategic planning, program implementation and evaluation. Over the years has developed strong relations not only with the Trade but also the Government Agencies, providing clients best opportunities for their products.
Atul Khanna
Director
A leader delivering transformational impact, he has introduced brands such as Hershey’s, Master Foods, Clorox Home Care, Reynolds Wraps, Binney & Smith (Crayola), in the country. With deep expertise in the Indian market environment and a vast experience of over 20 years in international business he is the go-to man for market strategies and driving growth. He is also actively involved in the Cold Chain Sector of the country and a Member – Committee for Supply Chain & Logistics, Ministry of Agriculture and Co-Chair- Committee for Technical Specification, Standards, Test laboratory and Product Certification, Ministry of Agriculture.
Vinay Baijal
Senior Advisor
With over 35 years of experience working at Reserve Bank of India, dealing with regulatory framework in India. He has previously worked as first CEO of Banking Codes and Standards Board of India and was entrusted with responsibility of setting up the Board and framing the Code for banks in India. He has also been instrumental in drafting of FEMA and Rules and Regulation. Being the Chief Strategist he is instrumental in strategizing the development of brands and looking at the financial aspects involving Government policy & procedure.
Gopalan Krishnan
Senior Advisor
A well-known name in the Media industry, he was the founder Executive Director & CEO of TV Today Network Ltd., the broadcaster of some of the leading news channels AajTak, Headlines Today, Tez, Dilli AajTak and Oye! 104.8FM. Prior to TV Today Network, Krishnan worked with Bennett, Coleman &; Co., Ltd. (The Times of India Group). He has closely worked with industry bodies including Media Research Users Council, Indian Broadcasting Foundation, Advertising Standards Council of India amongst others. He is responsible for all media strategies in the organisation, helping our clients build their brand in the country.
Purnima Rawat
Senior Manager, Marketing
Plays an active part in the marketing initiatives and has been associated with the organization for more than a decade, successfully handling various projects. Conceptualizing and executing marketing campaigns across the country she has worked with several commodity groups to help them establish their presence in the country. With her vast experience in agri-trade marketing she has been driving the growth trajectory for several international global brands. A social media enthusiast, Ms Rawat has a keen interest in exploring new opportunities and avenues for clients.
Shiven Khanna
Manager, Policy & Regulatory
An Advocate (BBA LL.B), he has been actively working with International Co-operator groups and helping them establish and enhance their presence in the country. He specializes in Indirect Tax Laws including Customs and Foreign Trade Policy. He has represented leading business houses of the country and assist clients with their market development strategies and has been involved in numerous research, market assessment and opportunity studies. Previously worked with a leading legal firm of the country.
Sahiba Dhingra
Manager, Projects
Our eyes on the ground, in-charge of project implementation, Sahiba a task master ensures that the our clients get the best opportunities for their advertisement and promotion activities. Involved in project planning and execution to ensure smooth and timely implementation of the campaigns. She also contributes to the knowledge creation and strategies with local insights to maximise market share by leveraging both traditional and new brand activation methods.
Riya Singh
Manager, Research & Evaluation
With over 11 years of work experience she drives the Research & Analysis including proposal writing, program evaluation, market research, regulatory research and data analysis. She assesses the outcomes of the organization’s activities and supports the team in the monitoring and evaluation with go-to market strategies helping unlock the potential for products in the Indian market.
Ashna Marwah
Manager, Public Relations & Social Media
In charge of Public Relation & Social Media at the organization, Ashna has previously helped leading international luxury brands in the country to expand their market. Focuses on driving the media strategy keeping the current trends & audience preferences at the forefront to design and implement promotion campaigns aligned with the business goals of our clients.